
That recent Sports Illustrated cover featuring Jason Collins was, in one obvious respect, a landmark. But in another way, it was business as usual for the venerable weekly. The openly gay Collins is, after all, a man—and men are featured on the cover of SI about 95 percent of the time. That’s the conclusion of recently published research, which finds that, from 2000 through 2011, women appeared on just 4.9 percent of Sports Illustrated covers. "SI covers have both reflected and swayed their audiences toward corporate sport, particularly lucrative football, basketball, baseball, and ... Read More


