One of the strangest institutions in Washington — and perhaps the hardest to comprehend from the outside — is the think tank, that quasi-academic, sort-of-political organization that offers, as its primary output, ideas. Universally, think tanks claim to be nonpartisan, and as tax-exempt nonprofits, this is a basic requirement in the tax code. But most people in Washington know the ideological leanings of think tanks that may obscure this fact in their titles: There’s the Cato Institute (libertarian), the Heritage Foundation (conservative), the Brookings Institution (moderate liberal) ... Read More
Bright Ideas: Light Bulbs Stimulate Insights
March 26, 2010 • By • 2 Comments
In recent weeks, we’ve summarized some new research documenting the ways subtle environmental cues can influence our behavior. A voter whose polling place is in a church is more likely to support the religious right. Looking at logos for fast-food franchises seems to make people impatient and in need of instant gratification. Now comes still another study on how our surroundings interact with our unconscious minds — one that points to a bright outcome. It concludes we’re more likely to come up with insights if we’ve been exposed to that universal symbol of brilliant ideas: a glowing ... Read More

